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Strategy development for an agribusiness unit

Project Details

CLIENT

Stichting IDH Sustainable Trade Initiative

YEAR

2018

COUNTRY / REGION

Ivory Coast / Sub-Saharan Africa

EXPERTISE

Agricultural Finance

Inclusive Finance

KEY TOPICS

Agricultural Value Chain Finance

Microfinance

CONTACT

Dörte Weidig

Created in 1976, UNACOOPEC-CI is the largest microfinance institution in Ivory Coast, covering all the province of the country and holding more than 60% market share through a network of 123 branches. The political and economic crisis of 2011 in Ivory Coast hit hard, however. Coupled with internal institutional weaknesses, UNACOOPEC-CI was put under provisional administration by supervisory authorities in 2013. A substantial stabilisation plan was established and implemented, initially focusing on governance and organisation, as well as the replenishment of capital and liquidity.

A second phase of the plan aimed to improve UNACOOPEC-CI’s core business practices of savings, credit and customer service. In order to fully maximise the benefit of its large network, 80% of which is rurally located, UNACOOPEC-CI’s management decided to strategically focus on serving agricultural enterprises.

UNACOOPEC-CI, in partnership with IDH, contracted IPC to conduct an institutional diagnosis and make recommendations regarding the establishment of a dedicated agricultural business unit.

IPC’s experts implemented the following tasks:

  • conducting a diagnosis of the institutional situation of UNACOOPEC-CI
  • analysing the main financing mechanisms in agricultural sectors and the financial products offered by competitors
  • analysing past and current internal initiatives focused on rural and agricultural segments
  • conducting meetings with different players of the agricultural value chain to establish their needs and derive a proposal for financing mechanisms, risk management and product lines geared towards this target group
  • drafting a proposal for the organisational set-up of the agricultural business unit, its role and responsibilities, and its links with other departments
  • supporting the institution in product development and their commercialisation

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